Culuture

Culture is a society's personality, to shape our identity as an individual.Our deep-rooted cultural values the type of products and services, we are looking for, or avoided.We distinguish between high culture and low culture.Many modern marketers are real engineer.

Fairy tales, express a kind of cultural values, and convey the values in the modern marketing information.Many of our activities including festival ceremony, comb, giving ceremony.We describe the product or the divine.

Successful product, in one culture may fail in another if marketers can't understand the difference between each local consumers.Western (especially American) culture has a great influence around the world, though people in other countries is not necessarily the products we do the same.

Culture is not static, it through mergers and development of new ideas and old.This is the so-called cultural system, and it consists of three functional areas:

Our deep-rooted cultural values the type of products and services, we are looking for, or avoided.